In recent years, watch collections have become a popular investment choice for many investors. The question is: which types of watches are worth investing in, and what is the future outlook for the watch market? According to Chen Xiaoxun, Hong Kong Bonhams auction house conducts two major clock auctions annually—spring and autumn. “Each auction has a transaction rate of over 80%, with each sale exceeding 10 million Hong Kong dollars,” he explained. He also shared that they once sold a tourbillon watch valued at around 1 million yuan, which had originally been purchased by collectors for about 600,000 yuan. Another example was a three-question table that sold for 200 million yuan, while the original purchase price was just 1 million yuan. There was once a Singaporean collector who focused solely on Audemars Piguet Minute Repeaters. Before that, he had bought approximately 10 three-question tables, with an average price ranging from 1.2 million to 2.2 million yuan. After acquiring so many pieces, Audemars Piguet decided to create a custom watch for him—making it the only one of its kind in the world. The customer eventually purchased it for 2.8 million yuan, and later, the auction price more than tripled to over 6 million. Chen Xiaoxun noted that, based on long-term historical trends, the prices of top-tier watches worldwide tend to grow by about 10% annually. In mainland China, previous investments mainly focused on Rolex models. However, as people's horizons have broadened through reform and opening up, they’ve discovered that besides Rolex, there are many other highly collectible timepieces. This led to the emergence of the concept of the "world’s top ten watches." Among them, Patek Philippe stands out. Although its designs are traditional, it has strong investment potential. Patek Philippe places great emphasis on brand preservation, investing significant effort into maintaining its reputation. Its movements are also exceptionally delicate. From the records of major global auction houses, Patek Philippe’s prices have consistently shown an upward trend, with few instances of decline. Chen Xiaoxun also advised that when investing in watches, one should start with what they truly love. He suggested that buyers should have a clear direction, focusing on specific series or types of watches, including their style and functions. “I have a collection of Omega watches from the 1960s to the 1970s, totaling over a dozen pieces. I bought one of them abroad in 1998 and 1999,” Chen Xiong revealed.

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