Quan Textiles Launches First Industrial Cloud Platform

It is reported that Cloud Plaza is one of the first phases of the “Shishi Textile and Apparel Innovative Development Cloud” project. The project was jointly built by leading global IT solution providers -- Oracle Corporation of the United States, and companies such as China Mobile and Fucheng (China) Co., Ltd. In the future, in addition to network fitting, data ordering, digital apparel design and manufacturing, online and offline integrated marketing, and green databases can all be implemented in this cloud platform.

The official launch of the first industrial cloud platform marks that Quanzhou's textile and apparel industry has entered the “cloud era” and will boost the industry’s entry into the “information globalization” breakup.

"One to One" tailored to the scene in the Cloud Square, the reporter saw that through the cloud technology platform, consumers can browse the major brands of physical stores on the Internet, just like shopping in reality is no different. Once you want to try on clothes, just click on the selected clothes, pull in the "fitting room" and stand on the computer to try them one by one. You can easily try on dozens of clothes in minutes.

In addition to being able to click on favorite clothes for clothing, consumers can also enjoy "one-on-one" design services. Without touching the human body, it is possible to measure the size of the human body and achieve garment production in a short period of time. In the "Three-Dimensional Measure / Fitting" space in the Cloud Square, the staff demonstrated the three-dimensional measuring technology on the spot.

According to reports, the “three-dimensional body machine” uses a reflected light to form a three-dimensional point map after laser scanning of the human body, and then uses mathematical calculation methods to allow data to be transmitted to a back-end system. As long as the customer stands in the small room next to the “three-dimensional measuring machine” for 15 seconds, a human body three-dimensional scanning device is next to the human body. On the one hand, it can be used to design clothes, and on the other hand, the digital clothing can be designed. , Try it directly on the scanned body model, which allows the designer to observe the design effect from all angles and improve the design product.

“The general scan can be done in as little as 15 seconds. If the design can quickly meet the needs of the consumers, the production from the body to the garment will be completed in a matter of hours.” Fucheng (China), Gage A number of companies, such as Kabin, said that this technology will greatly boost the development of the "Haute Haute Couture" clothing industry and "can quickly establish an anthropometric size and shape database for enterprises, to achieve style design fitness analysis, model optimization analysis, Model market coverage analysis and statistical analysis of human body size data, opening up a high-level customization market."

Analysis of the apparel industry, with the development trend of consumer "individual demand", this one-on-one customization is more conducive to strengthening the communication of information between consumers, and is most beneficial to designer brands and high-end customized brands. “Acquire three-dimensional human models quickly and accurately and automatically extract dimensions to provide designers with the best tailor-made solutions for consumers. This is equivalent to saying that designers are directly serving consumers. And this, It will be a trend for the future development of apparel brands."

Accelerating the whole industry chain response In addition to one-on-one design sales, the convenient and personalized marketing model provided by the cloud technology platform has also attracted the interest of local textile and apparel companies.

In the cloud experience plaza, the digital ordering method has also attracted the attention of many people in the industry, including Zhou Shaoxiong, chairman of Seven Septwous Industrial, Ding Shuibo, Xtep Chairman, Lin Hongnan, chairman of Fucheng, Wang Yanzhu, chairman of Gage Group, and Yang Ziming, chairman of Cabin, etc. Textile and apparel industry big brothers.

According to the staff introduction, in the digital ordering meeting mode, agents can directly see the comprehensive information of the product through the mobile terminal, who the designer is, how the design concept is, where the place of production is, etc.; when you decide to place an order, just click, The information can be transmitted to the supplier side, allowing the supplier to grasp the order quantity in real time and quickly respond to market demands. At the same time, these data enter the back-end management system, which can simultaneously realize the functions of query, statistics and analysis, and guide the ordering company to make reasonable orders. It is reported that this order system is now used by Kappa and other apparel companies, greatly increasing the efficiency of orders and the number of orders.

"Through digital ordering, companies can reduce the annual expenditure of the ordering meeting. Through the information analysis system, they can better understand the market demand, control the production process, and be able to respond quickly to the entire industry chain, and fit in with fashion requirements. The attendees of the textile and apparel industry all expressed.

In addition, the cloud platform can also assist companies in e-commerce operations in the future to achieve true “integrated online and offline marketing”, that is, online orders, store pickup, in the future, clothing companies will be able to obtain through cross-channel integrated marketing Greater market share and user loyalty.

Carbé understands the benefits of rapid communication throughout the industry chain. It is reported that in recent years, the group has conducted unified planning and support for the informatization construction of business units. At present, the entire supply chain of carbene apparel, from the group to the branch, the supplier to the distributor, has received the support of the information system and established the group-wide “no blind spots” communication.

Crack "information regionalization"

For the textile and garment industry that needs to follow fashion, after completing the basic information engineering that solves the internal management problems and realizes the information processing of the upstream and downstream links of the company, more people in the industry expect that the company can enter the global economic integration. Information resources.

Some of the world-famous fast fashion apparel brands can launch 500-1000 new models each season, which is several times that of ordinary clothing companies. Why can it be done? This is the effect achieved by the collection of global fashion models and the collaborative work of designers. “The focus of local textile and apparel development in the future is also the need to limit the industrial chain in the region, to achieve global resource integration, and establish a rapid response.” Zhou Shaoxiong and other entrepreneurs expressed to the media.

It is reported that fashion design belongs to the art category, and changes in the trend have a high degree of uncertainty. Modern clothing styles are ever-changing. Coupled with the diversity of styles and the renewal of design concepts, it is difficult for fashion designers to accurately express their creativity, let alone to collaborate across the globe. The professionally developed design software in the cloud platform is the application software for the entire design process of printing, woven and knitted fabrics, and provides tools for sketching and management. This unique design scheme can reduce the number of manual drawing and modification, and helps Designers have more time to focus on international trends and ideas.

A video played in the display area showed that after a foreign designer received a three-dimensional human body mold, he designed it according to the data, and immediately placed an order for each link. The whole process communicates smoothly and very quickly.

“The future of clothing must be like this. The design is in Milan, Italy, and other trendy areas, dyeing and finishing, production and other areas have the advantage of choice, such as Guangdong, Quanzhou, etc.. Innovation industry development cloud platform to do is to integrate the global textile and clothing The industry chain information allows consumers to generate demand and get services. Everything can be 'quick', said Lin Hongnan, chairman of Fucheng (China) Co., Ltd., one of the cloud platform project parties.

"It is not so much a combination of IT technology and apparel industry. It is better to say that this is the convergence of international ideas and fashion." He Wenjiang, vice president of Oracle Greater China, said that Quanzhou has a complete textile and apparel industry chain, Oracle Corporation through advanced The industrial cloud platform can import the best global business practices into the domestic industrial economic clusters, help the internationalization and professional growth of leading enterprises, small, and medium-sized enterprises, and extend the informationization to the government and the public to create a complete textile and apparel industry.

Data industry-wide integration efforts to save hundreds of millions of dollars The reporter learned that after the completion of the entire industry cloud platform project, it will base itself on lions, radiate the whole country, and strive to create a regional cloud computing technology public service platform to aggregate global textile and apparel resources and elements. R & D, design, production organization, terminal consumption, etc., provide information services, technical support and decision-making reference for textile and garment enterprises, realize rapid response and close connection of textile and garment industry chain, and promote the fashion, personalized and high-end of textile and garment industry. The transformation of the direction of transformation.

According to the person in charge of the project, after the completion of the public service cloud platform, the company only needs one login account and password to enjoy all of the above information resources and achieve global consultation and sharing. "As long as you log in to this platform, internal management problems such as financial management and human resource management can be solved. Even the information on the upstream supply chain, market sales, and all other aspects of the entire industry chain can be understood, which can save a lot of information for enterprises. Technical input."

It is reported that the cloud platform is expected to serve 6 leading enterprises and 200 SMEs within 2 years, saving 100 million yuan in IT investment every year. Under the guidance of the government, this entire industry consolidation will force companies to save hundreds of millions of dollars in capital investment.

“Actually, some IT information technologies are now being implemented by some companies, but they are not yet fully technologically advanced. More importantly, many small and medium-sized enterprises do not have the strength to do so much information management. Small and medium-sized enterprises can also obtain IT resources and promote the informationization level of industrial clusters in a unified way, avoiding the traditional enterprises losing their development opportunities in the current round of industrial upgrading due to lack of talent, cost, and experience.” Zhou Shaoxiong said in an interview with the media.

Yang Ziming also made an image metaphor. This project is like a huge "bus". Enterprises do not need to spend huge sums of money to buy "private cars." "Saving money can also have more resource integration. ."

The relevant person expects that this cloud platform for the textile and apparel industry within five years will accumulatively achieve sales of more than RMB 30 billion, which will drive the production value of the industry chain of nearly RMB 100 billion.