[Love Dona school] new trend of underwear! No rims healthy underwear market!

Why do you want to wear non-rims health underwear?

I believe many sister paper will be back: comfortable.

Comfortable, because abandoned the traditional steel ring,

Underwear is no longer leaning on the chest.

In fact, in addition to comfortable,

The more important reason is health.

Why health?

Female breast is rich in blood vessels, lymphatic vessels and nerves, the breast through these blood vessels, lymphatic vessels and nerves for metabolism.

When the underwear is too small, especially because the lower rim of the ring tight, thereby affecting the chest blood circulation and supply, resulting in breast ischemia, cramps, trigger breast hyperplasia, severe cases may suffer from breast fibroids and breast cancer.

According to a research survey, more than 1.2 million women worldwide have breast cancer and 500,000 people die of breast cancer each year. The number of new breast cancer cases in China and deaths make up 12.2% and 9.6% of the world's total.

Such a high incidence, because most women are beautiful and beautiful, not wearing underwear caused.

Do not wear long-time steel bra

A survey in the United States said: Frequently wear Rim bra than women wearing Rimless bra breast cancer 21 times higher, and will induce breast hyperplasia, breast sclerosis, breast disease and even breast cancer and other diseases.

WHO calls for women: Do not wear long-time steel bra!

In addition to doing the usual breast massage, regular breast examination and eat healthy breast food, we forget the most important thing: choose the right bra wear.

It is recommended that women wear steel ring bra should not be too long, especially during menstruation, we should choose to wear no steel bra, to ensure that the breast lymph fluid, tissue fluid circulation, prevention of breast cancer and breast lumps.

爱当娜

No rim advantage
No rims underwear because of the use of a molding process, the entire cup smoother, no oppression of the breast, breast problems, this is the non-steel underwear benefits to the body's internal. Medical research found that women who wear a steel ring bra every day for more than 10 hours have a greater chance of developing breast disease. Therefore, women are advised not to be too harsh on their own breasts, a few days a week to wear a bra without a ring is still good for health.

No steel ring underwear pk underwear


There is no real thing, there is nothing or people can achieve the perfect. Take the underwear with a rims, it's shaping effect is indeed better than other types of underwear, but for a long time the wear of the breast will produce oppression, may cause breast sclerosis, breast disease and other issues, so there are Many people will find underwear after wearing a day under the chest there will be a clear trail, which is caused by the steel ring oppression. So no rims underwear because of the use of a molding process, the entire cup smoother, there is no rims without oppression of the breast, breast problems, this should be no ring underwear on the body's internal benefits, and with the technology The continuous improvement, a lot of non-ring health underwear also has a certain role in shaping.

For a small chest woman, underwear is necessary?

The benefits of wearing no rims health underwear : Because there is no steel ring, so there will be no oppression of the breast, to avoid the lymph down, out, to the axillary reflux blocked the cause of breast sclerosis, breast disease and other issues.

【爱当娜学堂】内衣新趋势!无钢圈健康内衣主导市场!

"No ring underwear is the trend"

With the modern women in the pursuit of liberation of the chest pressure, the emphasis on health and comfort of the increasingly strong demand, coupled with the intense competition in the conventional bra, the development of a new non-steel ring underwear become a great opportunity, because it is the consumer market demand and trend development Inevitable product, but also with the underwear in the future, "health, fashion, personalization, differentiation," the four characteristics, it is very important, no steel bra, healthy bra, personalized underwear market will become the detonation of underwear point.

No rims underwear to become the new darling of the market. The concept of "No underwear underwear brand advocating" healthy underwear ", while catering to the needs of consumers, has succeeded in catching the eye of consumers with the words" zero binding, zero pressure, zero distance, saving breasts and cherishing health ". Of course, with no rims become the mainstream of the market, the future, no rims underwear will become the market's new wealth growth point, of course, there will be more and more a wealth of non-rims underwear products and categories produce.

There are many different voices in the industry about the future prospects of non-rims healthy underwear. The first category is that there is no rifle underwear health concept is a specter, a gust of wind, the traditional underwear will still dominate; the second category is that no underwear ring will be dominant underwear , or even completely replace the traditional underwear; the third category They believe that the two will coexist for a long time and complement each other's strengths and weaknesses.

Underwear no rims healthy development potential and space is very large, it is not only replace the traditional underwear market share of a concept and, more importantly, it will generate more underwear inside new products, new classes, and new brands derived therefrom, The new model, and even change the underwear pattern, affecting many enterprises life and death, this is a real innovation revolution in the industry, because this is the product of market-led consumer demand trends, they meet all the elements of underwear transformation and development, so I think, Now, just a sprout begins, a big outbreak is taking place! Grasp the market grab war opportunities!

【爱当娜学堂】内衣新趋势!无钢圈健康内衣主导市场!

(Source: Sina)

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