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Focus on positive energy to create a new future - Record "QQ-duck cocoa duck" 2013 autumn and winter new conference
Shenzhen Ciduodu Industrial Co., Ltd. under the cocoa duck brand, after more than 10 years of development and growth has become one of the well-known children's wear brand, widely popular Chinese fashion moms and children of all ages, but also by the domestic mainstream fashion media blitz. March 15, 2013, in the beautiful "Pengcheng" Shenzhen, Guangdong Satellite TV, Shenzhen Mobile Satellite TV, the Chinese clothing network and other famous media, and cocoa duck franchisees come together to witness the children's clothing industry attention brand cocoa duck fashion style. This is the first appearance after the brand innovation in 2013, marking the new trend of cocoa duck to lead children's wear. Into the 2013 "QQ-duck cocoa duck" new autumn and winter clothing conference scene, coco ducks neatly and firmly declare the sound, infection and shock everyone. Their firm eyes, let us feel the cocoa duck brand strong cohesion and sunshine vitality. Franchisees from all over the country share their growing history with cocoa duck. One of the franchisees humorously cacao duck metaphor as "husband." She said choosing a brand like choosing a husband, I am very happy, chose a good "husband." Voice faded, conference burst burst of applause burst on the scene. In a warm applause, tell them their infinite affection and trust for the cocoa duck brand. Angels eyes of the magician ---- well-known children's clothing brand cocoa duck founder and design director Miss Cheng Chun-peon After the conference, we were fortunate to interview the cocoa duck children's clothing founder and design director Cheng Chun Tao. She recalls the beginning of the brand founding, his face filled with a touch of happiness. She said that the cocoa duck originated from a beautiful vision. She wants to be like a magician, giving her children the best and best styles of apparel and giving her children a happy magical childhood. To this end cocoa duck in the United Kingdom, South Korea, Hong Kong were set up R & D center. They collect the first-hand fashion information, to create a sense of the times clothing. New product launch on the much anticipated children's brand "Q & D mini" shines debut. "Q & D mini" is mainly aimed at 1-4-year-old young children, while continuing the fashion style of cocoa duck, pay more attention to clothing's comfort, quality and environmental protection, giving the children the most natural and most intimate feeling. So that no matter what age children in cocoa duck, can find their own beloved thing. Children's brand "Q & D mini" dazzling debut Subsequently, we interviewed Shenzhen World Capital Industry Marketing Vice President, well-known clothing brand marketing expert Yu Xiangrong. He pointed out that from the current annual growth rate of 30.5% brand children's clothing point of view, the next 10 years will be the development of brand children's wear spring. At the same time, the brand of children's clothing is also facing the market reshuffle, the lack of vitality of the brand will gradually be eliminated. The survival of the future brand, depending on the differentiation of the brand positioning, market demand in line with the commodity system, and whether to meet and exceed the emotional interests of consumers. Who can unswervingly adhere to these, who will be recognized by consumers. In 2012, Cocoa put forward the five-year strategic plan of "One City with One Thousand Shops". Cocoa duck sales channels within the next five years will be distributed in thousands of cities, with 10,000 stores. At present, cocoa duck sales outlets throughout the country reached more than 1,000. In the next cocoa duck with marketing services team, product planning team, data analysis team integration and upgrading, is bound to make cocoa duck glow stronger vitality, dazzling brand of cocoa duck into the "thousands of thousands of stores." Cocoa duck vice president of marketing (brand apparel marketing experts) Yu Xiangrong media interview, "focus on positive energy to create a new future." This ranking of China's top five children's well-known brands, the children's happiness as a child has been appointed brand of love , Will certainly be out of a piece of China's brand children's clothing Broadway.