Meng Zhirong, cashmere sweater king---Wang Linxiang

Summary:

When it comes to cashmere sweaters, the first thing that comes to mind is the well-known Erdos cashmere Sweater. Today we are talking about Inner Mongolia’s glory and cashmere sweater king Wang Linxiang.

Wang Linxiang, born in 1951 in Baotou, Inner Mongolia, senior economist, college degree, chairman of Erdos Cashmere Products Co., Ltd., the national federation of the National Federation of Trade Unions, ten wholeheartedly relying on the outstanding working class entrepreneurs, the national textile industry model, the end of 2001, "Chinese entrepreneurs The ranking was selected as the 16th of the 21 most powerful entrepreneurs in China.

In 1970, he worked in the former Yimeng fluff factory. He joined the Communist Party of China in 1974. In 1980, he served as the deputy commander of the Yimeng Cashmere Sweater Factory. In 1981, he served as the deputy director of the Yimeng Cashmere Sweater Factory. In 1983, he served as the Yimeng Cashmere. Director of the Shirt factory. Since 1991, he has served as Party Secretary and President of Erdos Cashmere Group Company. Since December 1999, he has served as Chairman of the Board of Directors of Ordos Group. Since October 1995, he has served as Chairman of Erdos Cashmere Products Co., Ltd., and since July 1994 he has served as Deputy Chairman of the Iraqi Political Consultative Conference. Chairman.

In 1970, Wang Linxiang went into the factory smoothly, and his main job was to collect wool from 60 surrounding pastoral areas. At the beginning of 1974, Wang Linxiang was promoted to the director of the third workshop, and was recommended to the university by the factory.

However, Wang Linxiang was accused of counter-revolution. Finally, not only did the university not succeed, but it was also locked into the cowshed.

After crushing the Gang of Four in 1978, Wang Linxiang was released early. Return to the fluff factory as the director. In 1980, Wang Linxiang was appointed as the deputy commander of the installation engineering department.

At that time, China's cashmere industry was very underdeveloped, and the production technology of cashmere sweaters was long monopolized by British and American manufacturers.

After the Spring Festival in 1980, he learned from an old professor at Qingdao University that Shanghai Guomian No. 5 Factory mastered the wool textile technology and introduced professional equipment from France. ”

Thus, in March 1980, Wang Linxiang led the workers to study in Shanghai. After returning, I purchased 217 sets of cashmere yarn textile machines from Japan.

On October 1, 1980, Erdos Cashmere Sweater Factory was officially put into operation. At the end of the year, cashmere yarn was exported to Japan, earning more than 1 million net profits!

In 1983, Wang Linxiang officially served as the factory manager. He reorganized the process and made a major adjustment to the salary structure.

By 1986, the Erdos Cashmere Factory had earned 25 million foreign exchange.

However, in 1987, with the increasing number of cashmere companies, the market's competition for raw materials has intensified. A fierce cashmere war broke out.

In that year, the industry lost nearly 10 billion yuan. By the end of 1988, many foreign companies simply refused to purchase raw cashmere from China.

Wang Linxiang pondered for two weeks and decided to kill the mass in the quality. After that, he made adjustments. First, the diversified procurement was a centralized acquisition. Secondly, the scattered contractors were collectively produced. Finally, the word-of-mouth was rebuilt and the sales were opened.

After adjustment, by the end of 1990, Erdos opened more than 130 specialty stores and more than 200 shopping mall counters in 52 cities across the country, and sales exceeded 60 million in that year.

In 1995, the revenue exceeded 300 million in one fell swoop, ranking first in the domestic cashmere industry.

In 1998, overseas cashmere products were re-admitted. At that time, the United States' Eddie Bar ordered 35,000 kilograms, and Wang Linxiang Guangdingjin received 300 million. Since then, he has established 120 stores overseas and purchased shares in 14 French stores. “Unified sales of Ordos.”

In April 2001, Erdos successfully landed in the A-share market with a market value of 16.5 billion. Since then, Wang Linxiang has expanded its business scope to pharmaceuticals, building materials and electronic components.

In 2003, he invested 15 billion yuan in the construction of coal, electricity, and silicon alloy co-production projects, "to build the world's largest silicon alloy enterprise, diversified."

In 2016, Wang Linxiang's Erdos Group's revenue was 40.3 billion yuan. It also operates five major industries including cashmere, coal and electric power. It has more than 1,500 distribution points in China, and exports more than 5 million cashmere sweaters annually. The brand value is as high as 667. Billion, the market share ranked first in the industry for 20 consecutive years.

Wang Linxiang believes that with the pursuit of quality of life, sweaters will have more markets in the future.

Ordos, as the leader of the domestic cashmere sweater industry, believes that the sheep will be driven by Erdos, and the cashmere sweater industry will have a brilliant future.

Want to know more about cashmere sweaters? Please pay attention (China Cashmere Shirt Industry Network)


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